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Privacy policy

Privacy commitment, respecting your privacy

This Privacy Policy applies to Healthcare Website.

We understand the importance of protecting personal information, particularly in healthcare-related environments where trust and confidentiality are essential. This Privacy Policy outlines how we collect, hold, use and protect personal information that you provide to us when engaging with our healthcare website design, medical marketing and digital services.

Our commitment is to ensure that any personal information collected is handled respectfully, securely and only for legitimate business purposes.

By providing personal information to us, you consent to the collection, use and disclosure of that information in accordance with this Privacy Policy and any other arrangements that apply between you and Healthcare Website.

What personal information do we collect and hold?

General information

The types of personal information we may collect and hold include:

  • Identification details such as your name, email address, postal address and phone number

  • Professional or business information relating to healthcare, medical, allied health or NDIS services

  • Contact details provided through enquiry forms, consultations or correspondence

  • Any other information reasonably necessary to provide our healthcare website design, healthcare digital marketing, healthcare SEO or related services

Over the course of our relationship with you, we may also collect transactional details, enquiry records, feedback or complaint information relating to the services we provide.

When the law authorises or requires us to collect information

In some circumstances, we may be required or authorised by law to collect personal information. This may include identity verification or compliance obligations under Australian law.

What do we collect through website activity?

When you visit or interact with our website, we may collect information about how you use our site to help improve performance, security and user experience. This may include:

  • IP address and device information

  • Browser type and operating system

  • Pages visited and time spent on the website

  • Referral sources and interaction data

If you begin but do not submit an online enquiry or form, we may retain the information temporarily to assist with follow-up or support. If the enquiry is not completed, this information is securely destroyed within a reasonable period.

We may also collect information when you interact with us through social media channels. For privacy and security reasons, we recommend that confidential matters are discussed through secure communication channels rather than public platforms.

To improve our services, we may collect de-identified data, such as aggregated website analytics or geographic information. This data does not identify individuals and is used solely to enhance our healthcare website design and digital services.

How do we collect your personal information?

How we collect and hold information

Where practical, we collect personal information directly from you. This may occur when you:

  • Submit a form on our website

  • Contact us by phone or email

  • Request information about our services

  • Engage with our healthcare digital specialists

We may also communicate with you via electronic means such as email or SMS where appropriate.

What if you choose not to provide personal information?

If you choose not to provide personal information, it may limit our ability to:

  • Respond to your enquiry

  • Provide relevant advice or services

  • Verify your identity where required

  • Inform you about services relevant to your needs

Unsolicited information

If we receive personal information that we did not request, we will assess whether it is reasonably necessary for our business activities. If it is not required, we will securely destroy or de-identify the information in accordance with privacy obligations.

Notification of collection

When we collect personal information directly from you, we will take reasonable steps to inform you why the information was collected, how it will be used and how you can access or correct it.

If we collect personal information from third parties, we will take reasonable steps to notify you unless doing so would be unreasonable or impracticable.

How we protect your personal information

We store personal information in both electronic and physical formats and take reasonable steps to protect it from misuse, interference, loss, unauthorised access, modification or disclosure.

Security measures include:

  • Controlled access to systems and data

  • Secure data storage environments

  • Use of trusted third-party service providers with contractual privacy obligations

Where personal information is stored with third-party providers, we ensure appropriate safeguards are in place to protect your data.

Sensitive information

Sensitive information includes details such as health information, religious beliefs, political opinions or criminal history.

We do not actively seek sensitive information. If you voluntarily provide sensitive information, it will be handled in accordance with this Privacy Policy and applicable laws.

How we use your personal information

We collect and use personal information to:

  • Respond to enquiries and provide services

  • Deliver healthcare website design, medical marketing and digital solutions

  • Communicate about services or updates

  • Manage business operations and administration

  • Comply with legal obligations

  • Prevent fraud or unauthorised activity

Marketing communications

We may use your personal information to inform you about services that may be relevant to your organisation, including healthcare digital marketing or healthcare SEO offerings.

You may opt out of marketing communications at any time by contacting us or using unsubscribe options where provided. We do not sell personal information to third parties.

Government-related identifiers

In limited circumstances, we may be required to collect government-related identifiers. We will only use or disclose this information where authorised by law.

Changes to this Privacy Policy

This Privacy Policy may be updated from time to time. Where significant changes are made, we will take reasonable steps to notify you. You may request a copy of the current Privacy Policy at any time.

Last updated: August 2024